About Modernroute
We design high-performance websites for Australian businesses — WordPress, ecommerce and custom responsive builds with strategic UX for Sydney, Melbourne and nationwide.
Founded in Sydney, Modernroute focuses on measurable outcomes: conversions, accessibility, and fast-loading interfaces tailored for local markets.
Our values
We prioritise clarity, accessibility, and measurable results. Our team blends design craft with technical excellence, ensuring sites are secure, optimised and easy to manage.
- Accessible by design — WCAG-aware interfaces.
- Performance-first — fast load and low maintenance.
- Australian focus — AEST support and local SEO.
Custom websites
Tailored designs with scalable CMS and performance tuning for Australian audiences.
WordPress & CMS
Flexible WordPress builds with training and handover for non-technical teams.
Ecommerce
Conversion-focused stores with secure checkout, inventory management and optimisation.
Locations we serve
Sydney, Melbourne, and remote projects Australia-wide. We adapt timezones and communications for effective project delivery.
Alex Morgan
Alex leads strategy and design with 12+ years of building Australian websites for SMEs and retailers.
The team
Cross-functional team of designers, developers and product thinkers focused on practical outcomes: traffic, conversions and sustainable maintenance.
User journeys, testing and accessibility audits.
Responsive builds, performance optimisation, and animations.
WordPress architecture, APIs and ecommerce integrations.
Documentation, CMS training and post-launch support packages.
Selected case studies
Improved checkout flow and reduced cart abandonment by 27%.
Lead generation increase through clearer information architecture.
Custom integrations and role-based dashboards for enterprise clients.
Our process
A clear, phase-driven approach helps projects finish on time and on budget.
| Discovery | Research, goals, scope and KPIs. |
| Design | Wireframes, visual design and prototyping. |
| Build | Development, QA and staging review. |
| Launch | Deployment, monitoring and analytics setup. |
| Support | Training, updates and optimisation retained. |
Typical timeline
Small sites: 4–6 weeks. Ecommerce and custom platforms: 8–16+ weeks depending on integrations.
FAQ
Careers & internships
We're open to enquiries from designers and developers in Sydney and Melbourne. Send a brief portfolio link via our Contacts page.
